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There are several
important points to consider when designing an effective sign:
Visibility
Viewing distance is a primary factor. Your sign's lettering must be
distinguishable from its surroundings.
Readability
The reader's ability to correctly read the message is improved by a design
that provides for individual letter distinction and factors such as colour
combinations and borders that draw the eye to the message.
Noticeability
The characteristic of a sign that draws the reader's attention. This is
achieved by changing its message, colour, size or shape frequently.
Legibility
The characteristics of letters which makes them individually distinguishable
from other letters. This comes from choosing the right typestyles and
spacing. |